How to Add a User to Google Analytics
If you’ve implemented Google Analytics to track your website’s traffic statistics you’ll find that over the course of time you’ll occasionally need to share your data with coworkers, marketing or technology consultants, or others. While Google Analytics does have export and reporting functionalities, sometimes it’s just easier to give people direct access to your Analytics account, and this is exactly what we’ll be teaching you how to do in this video – to enable others to access your Google Analytics data.
- First, go to http://www.google.com/analytics and login.
- Click on the profile name of the site whose data you would like to share.
- Click the gear near the top-right corner of the page.
- Click the “Users” tab.
- On the Users tab, you can see the name, e-mail address, and role of all the users who currently have access to this profile.
- To add a new user click the “Add New User” button.
- Enter the Google e-mail address of the individual you’d like to add to this Analytics profile, then click “Create User”.
- Confirm that the user was successfully added. The default role for a new user is “Collaborator”, which means the user can view all data within this profile but cannot grant new users access as we just did. If you would like make your new user an Administrator you can easily do that.
- First click the “settings” link for that user, to the right of his role.
- On the Profile User Settings screen, click the button next to “Administrator” and then click “Save”.

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