Klout is Broken
Update: As of 2PM EDT, things seem to be back up and working fine.
After a couple years of hard work, DBS has finally reached the same Klout score as Mashable… 1.
Klout.com, the tool for measuring online influence, seems to be broken. It usually measures digital influence and engagement of various individuals, celebrities, and brands on a score of 1 to 100 based on metrics such as Twitter Follower/Following ratio and retweets, Facebook comments and “Like”s, etc. Today however, it seems to be a little off.
This morning we logged in to Klout.com check our score and much to our surprise DBS dropped over 35 points overnight. After some searching around we quickly discovered that almost every Klout score had been equalized overnight to a single digit score. Mashable and DBS dropped to 1.
After checking some other tools that supply Klout scores, we found that HootSuite is pulling the same very low scores through the Klout API. The Klout client for Droid, however, is reporting a score of 5 for DBS and 87 for Mashable but is also saying Mashable’s Klout score was an impossible 175 in recent days.
There’s nothing in Klout’s own Twitter feed about an outage (at least not in the past 12 hours). I wonder what’s going on?



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