Google enhances Analytics tracking code

Posted by Phil on May 20, 2010 in Analytics, Google, Search Engine Optimization (SEO), Tech News | 1 comment

Google announced yesterday that it has finally released Asynchronous Tracking for its Analytics product.  Asynchronous tracking has been in beta testing/development for almost six months now so Denton Business Solutions is pretty excited that it’s finally out of beta testing and approved for general use.

According to Google the new code offers the following benefits:

• Faster tracking code load times for your web pages due to improved browser execution
• Enhanced data collection and accuracy
• Elimination of tracking errors from dependencies when the JavaScript hasn’t fully loaded

Essentially, this “Google Analytics 2.0″ will give your business a more accurate depiction of its website’s actual statistics, as well as increase tracking code stability and page load times.  Ever since Google announced that it now includes website load times into its page rank algorithms, every little bit of speed one can squeeze out of a page load helps.  If you have any questions about Analytics or how to upgrade to its new tracking code drop us a line!

About Phil

Phil is the President and founder of Denton Business Solutions. He's had a fascination with technology for as long as he can remember and he now delights in helping clients select, deploy, and optimize network infrastructure and information technology solutions that complement and enhance their businesses. When he's not helping his clients boost their bottom line, Phil enjoys cooking, spoiling his dog, Sophie; and doing Crossfit. You can connect with Phil on Facebook, Twitter, or Google+.

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